Man, I can listen to those on internet radio, and certainly this attempt by MDA is clearly a half-shaft attempt to be cool. In my opinion, they should have never tried. Jazz lovers, which they are most probably, shouldn’t be trying if they know nothing and are as stiff as robots.

http://www.youtube.com/watch?v=ZnydK0phSqM

KRS-One:
Yes yes y’all, ya don’t stop, KRS-One, rock on!
Yes yes y’all, ya don’t stop, KRS-One, rock on!

MDA:
Yes yes y’all, we don’t stop, get creative, can do, rock on!
Yes yes y’all, we don’t stop, get connected worldwide, rock on!

http://www.youtube.com/watch?v=cw8n5k5baMQ

Please up your volume, really funny.

My opinion: it was a try with hip intentions I’m sure but turned out really ‘trying’ on people watching this. They don’t have the moves nor the coordination, stumbling over words that don’t gel or rhyme somehow.

It is interesting though to see the faces of those managing our foray into the media of the future; and trying to connect with Gen X or Y desperately is how it comes across.

How can these MDA dancing as clown when they don’t even foster an environment of openness and creativity ? Merely dumping money and talking rubbish will not do the job.

Look like the dumber get dumber each year because money make them so. Everything they do is so ridiculous.

No right? But with this video, at least many more young Singaporeans now know that MDA is trying hard to promote the arts and media, and is not just playing the role of a censor and regulator. This could inspire quite a few local budding filmmakers, animation creators and musicians to enter a career in the digital media industry, knowing that there is $10bn of government support behind it.

I applaud the MDA senior management for allowing themselves to be ridiculed just so that their message can get across to their intended audience.

SINGAPORE (Reuters) – Singapore’s Media Development Authority, which regulates and censors media and the arts, has scored an unexpected hit on YouTube with a rap video about the city-state’s media ambitions.

The YouTube posting has received more than 11,000 hits — and a string of snide postings on the video site (http://www.youtube.com/watch?v=qjLw28UVWEU&feature=related). The government body aims to promote the growth of the media industry, to promote “core values” and safeguard consumer interests, its Web site says. It hopes the rap video will showcase its potential to be “a vibrant media city”.

But critics say this ambition does not rhyme with Singapore’s regular censorship of films and theatre and the many defamation lawsuits its government have launched against foreign media.

In the video, middle-aged executives are seen moving and shaking to a rap tune, mouthing lines from a corporate brochure.

“William Hung is more entertaining,” said one of the YouTube postings, referring to the goofy singer made famous in American Idol.

(Reporting by Geert De Clercq)

—

Well, looks like it got quite a hit on Youtube. And gotten Reuters’ attention.

i too wonder what will be the next thing that these dudes will try hard to do? here is a list of my wildest imaginations which i am sure they will better with a even more wackier shit…

1) crazy horse
2) playboy centre fold
3) a role in bollywood
4) a bollywood movie
5) a joint hongkong-singie movie “crouching puppies shooting arrows”
6) a P.Ramlee remake of Ali Baba and 40 thieves
7) a joint R&B music video with Boy George or Britney Spears or Prince
8) a controversial book with Salman Rushdie

surprise me… common baby

But in all fairness, this rap was a lousy attempt but at least it was an attempt… Though, I suppose the lousiness of the attempt drowns out whatever good intentions they may have in producing this rap video…