Fashion
Fashion - Monday, January 11, 2010 16:04 - 1 Comment
Discovering the Uncovered
Fang Shiyuan and Jax Tan

Uncovered is a temporary retail manifestation put up by Reckless Ericka in conjunction with ELOHIM by Sabrina Goh. This pop-up store retails for a restricted timeframe of one week starting from 7th Jan to 13th Jan 2010 at the Stamford House #01-13. Readers should note that the two brands are mutually exclusive and only share the same store, without collaborating for designs.
Reckless Ericka
In fact, exclusivity seems to be a recurring theme especially for Reckless Ericka’s “Escapism”. Their Spring/Summer 2010 (S/S 10) collection is so exclusive, some of their highly coveted pieces from their ladies collection have already been sold out or is on the verge of being so. And it is with no wonder why, considering the use of dream-like drapes as a general motif dominating the designs of S/S 10. The weight, texture and liberal amount of material allows clothing to hide flaws of the human body yet maintaining a suitable amount of classic tailoring, subtly creating a flattering silhouette for the wearer.

The menswear collection on the other hand, veers more towards the feminine and takes a bolder personality to don the unisex designs for the casual wear. On the other hand, the suits for this season are marked by pastel designs that are certainly eye catching but hardly remarkable and reminiscent of the suit details and cut from their Autumn/Winter 2009 collection. Nonetheless, the impeccable tailoring is undeniable.
“Escapism” aims to illustrate this particular state of the human subconscious through a color palette of cream, pastel peach, sea green, and black. It begins with the purest intentions, only to gradually stumble and to realize the other extreme of the mind – a wilder more complex side. The mind is forced to accommodate both sides, ending with a blend of both extremes to produce a color representing the uncertainty and confusion of the psyche.

Environmentally friendly fabrics like Bamboo jerseys and Modal fabric were used to craft the unnatural and unique silhouette delivered by unusual draperies all about the body. Despite the organic materials derived from wood chips, the fabrics are surprisingly silky and soft to the touch, making for comfortable wear. This spring/summer collection is delightfully pleasing to the eye and luxurious to don, and is bound to be an easy seller.
ELOHIM by Sabrina Goh
Inspired by the idea of vulnerability under a strong façade, BOD MOD is ELOHIM by Sabrina Goh’s Spring/Summer 2010 collection. Derived from the phrase ‘Body Modification’, the designs make use of materials and details to portray clothing as an extension of one’s self. Literally, fringe details, leather braids and studs are frequently used in designs to depict hair and skin armour protecting the body.
Lovers of fringe would adore this collection as much of it is adorned in the long swaying detailing. Less adventurous people may like to take caution however, as a few pieces have rather odd placements of it. Also, a generous amount of studs are used on many of the pieces as well, making this collection seem almost too trendy. Apart from that however, embellishments are few and arranged in more conventional ways.
Staying true to the concept, clothes of the collection are in matte colours of white, pastel pink and blue and black while fabrics used give off an organic vibe. Seemingly to make up for the less attention grabbing colours, designs are rather structured and architectural, though not venturing far from the human body’s natural shape.
Due to the form flattering nature and intriguing concept of BOD MOD, the collection is able to appeal to those with a strong sense of the aesthetic. Fans of Sabrina Goh’s previous collections will not be disappointed.
For more information on both brands:
Visit www.recklessericka.com for Reckless Ericka
And www.sabrinagoh.com for ELOHIM by Sabrina Goh
Pictures taken from the respective websites, as well as taken at the launch itself.

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